In a competitive job market, many businesses are working hard to provide incentives for new employees to sign on and stay on. This pattern leads to an increasing number of available benefits that have become standard. It is no longer enough to offer a regular paycheck. Modern employees expect their businesses to care about their overall well-being as well as their wallets.
According to Snack Nation, common employee benefits, such as health insurance and disability, are the tip of the iceberg when it comes to benefit packages. Many employers are offering comprehensive health benefits, such as dental insurance, vision insurance, and gym memberships. They also may provide family leave and on-site childcare for their workers. Some businesses have found it helpful to provide small creature comforts in the workplace, like an ample supply of healthy snacks and free coffee.
One of the biggest changes in modern employees is the way they expect to work. It used to be that employees worked from 9 to 5 with a few breaks along the way. While it provided a fixed schedule, it did not always make for the best use of employee time. According to Wellable, productivity is more difficult to track than other metrics. However, a standard eight-hour day tends to burn out many employees, giving a fairly productive morning followed by a crash in the afternoon.
A positive work environment increases productivity. When employees enjoy their space and love what they do, they naturally get more done. Some employers provide encouragement for taking multiple small breaks during the day. Others find it helpful to let employees devote some of their time to side projects, learning, and creative thinking. By intentionally examining the work environment and culture, employers can provide a boost to productivity.
Another area of workplace change is flexibility. The eight-hour workday was the product of a culture where only one parent in a family was working outside of the home. Today, if you want to attract younger employees, you have to give them the ability to change their work schedules to fit their family situations. A parent of a young child may want to start the day a little later. Parents of school-aged children may want a schedule that matches up with the school day. As Auth0 advises, other flexible options can involve helping employees work from home using a remote connection for part of the week.
It turns out that happy employees are devoted employees. While a decent wage goes a long way toward attracting talent, additional benefits can also help bring new talent to your business. By creating a positive workplace with a flexible culture, you will have employees who are productive and loyal.
Matthew King is the owner of the Startup Forums, Alkries LLC, and co-owner at TR King Insurance Marketing. Partner at Independent Life Insurance Agent Association, Medicare Training 101, and Final Expense 101. When he's not creating content about running successful businesses here. He's most likely developing processes, diving into SEO, or gaming with his friends and wife.
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